Our Brand. Our Values
Bayer is a Life Science company with a more than 150-year history and core competencies in the areas of health care and agriculture. With our innovative products, we are contributing to finding solutions to some of the major challenges of our time.
A growing and aging world population requires an adequate supply of food and improved medical care. Our research and development activities are therefore focused on improving people’s quality of life by preventing, alleviating and treating diseases.
At the same time, we are making an important contribution to providing a reliable supply of high-quality food, feed and plant-based raw materials. Our understanding of the biochemical processes in living organisms helps us address these demanding challenges.
Our goal is to achieve and sustain leadership positions in our markets, thus creating value for our customers, stockholders and employees. To this end, our strategy is designed to help solve some of the most pressing challenges facing mankind, and by doing this exceptionally well we aim to strengthen the company’s earning power.To this end, our strategy is designed to help solve some of the most pressing challenges facing mankind.
Which Values Unite Our Employees?
Our corporate culture is built on our LIFE values, which are firmly anchored in our company and provide us with guidance in our daily work. LIFE stands for Leadership, Integrity, Flexibility and Efficiency.
Everything we do is aligned with these values.
- Play to win
- Lead with purpose
- Grow yourself and others
- Act sustainably and be a role model
- Build trust and be inclusive
- Collaborate and connect
- Create value with the customer
- Innovate and experiment
- Go digital
- Be accountable
- Be lean and fast
- Be courageous and empower others